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Category: PPC Advertising

Ideal Keywords and Effective Advertising: A How-To

When operating a business online, being found is not as straightforward as finding a physical business location. When you’re looking for a place in your town that sells that product or service that you are looking for, you can generally find it pretty easy by means of a quick drive, word of mouth, or by… Read More

Advantages of Digital Marketing and Advertisement

When people think advertising or marketing their brand to a specific audience, a lot of people’s thoughts go to the same place. Newspaper advertisements, television commercials, and billboards are just a few of the conventional approaches that people consider. In a grower digital age, consider shifting YOUR marketing moves to the digital arena. While the… Read More

How to Position Your Brand

So you have a business, you have managed to accomplish a lot, and have witnessed some serious success. However, with the change in the times, you have begun to fall behind some of the other relevant competition. Is it dissatisfactory products? It is poor service? Shift your eyes from these things being the culprit and… Read More

Digital Marketing Funnel (AIDA(S/R) Method)

Business as of late has not quite been ‘business as usual’. More of the people with whom we conduct business are not in our proximal locale. Globalization has taken the business world by storm and has stretched the bounds to which our brands’ presence reaches. New measures are needed to be taken in order to… Read More

Financial of Business

Let’s talk financials, shall we? Over the past couple of weeks, Grey Suit Retail has discussed how you can look to digital web services as a means of fulfilling the descriptive end and marketing end of your business plan. To any new small business owners or to any established business owners that have not yet… Read More

Digital Web Services, Assemble!

Grey Suit Retail has had a long standing goal in mind for all of its followers in all walks of life. Our primary hope for you all is that you are given the insight and tools necessary to compete within your industry and, in an effort to best equip you, strengthen your digital business strategy… Read More

Chain Reaction: New Buyer to Lifelong, Loyal Customer

Over the past couple weeks now, Grey Suit Retail has been discussing some of the initial considerations or functions to have optimized for the sake of hooking new customers as they swim on by. We began with the notion of mobile web responsiveness to ensure that people on the move are able to do it… Read More

Appealing to the Major Consumer Types

Grey Suit Retail has said it before and will say it again: No two shoppers are exactly the same. Whether it be the needs of an individual within a market, the market they are in to begin with, or any other factor, everyone is different in their role as a consumer. Even with digital business… Read More

You Can’t Spell PPC without 5 W’s and 1 H

Initiating your efforts in the form of a PPC ad can take a lot of consideration. Even with the effectiveness and great success of this means of converting online shoppers into buyers, the need to know the best approach and implementation is still a factor in one’s mind. PPC is not simply throwing your hard… Read More

Search Engine Optimization: OPTIMIZED!

Running a small business takes a lot of coordinating, facilitating, and a strategic approach to cover as much ground as possible, gain popularity, and ultimately win over an ever-increasing clientele base. This juggling act, even from this initial bird’s-eye view, already seems daunting enough. Breaking it down further, however, to the mere online approach of… Read More

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